Directed premium visual storytelling centered on team culture, brand energy, and community connection managing social media and scaling growth from 67K to 124K while activating collaborations with Reserve Padel and local partners to drive new menu launches, holiday catering revenue, and deeper community engagement.
SOCIAL MEDIA MANAGEMENT
Pura Vida Miami
Break The Love
Led full social media management for the nationwide tennis community, growing the audience while producing content and activating community events through collaborations with brands including IM8, Bero, Hint, Jetset Pilates, Boardroom and more.
Professional Smiles
Directed a complete visual launch for this Davenport dental practice producing brand photography, establishing their social presence, and shaping a clean, trustworthy identity from the ground up.
Kairos Café
Built the brand from concept to content crafting the visual identity, producing lifestyle photo and video assets, and managing social media around the message of the perfect time to be healthy.
Break the Birdie
Managed social media and storytelling for a modern golf community built by players, for players, focusing on engagement, culture, and meaningful growth of the game.
Metrics & KPI's
At Oso Video Productions, we combine creative storytelling with performance data to ensure your social media is actually driving results. Our team tracks key metrics such as reach, impressions, engagement rate, follower growth, and link clicks to understand how audiences interact with your content and how your brand is growing online. By continuously analyzing these insights, we refine content strategy, posting cadence, and messaging to maximize visibility, increase engagement, and turn social media into a powerful tool for brand awareness and lead generation.
Break the Love
- 7.7M+ Instagram Views in 90 Days with 97% coming from non-followers, proving strong discovery beyond their existing audience.
- Follower Growth: Increased from ~60K to 66.9K followers, adding thousands of new engaged community members.
- 1,312+ Instagram Stories produced across events and activations, keeping the brand consistently visible and active.
Colorado Motorsport
- 10.8M Views in 30 Days with +53,000% increase in reach and 93,000+ profile interactions.
- Global Audience Growth: Content reached viewers across cities like Tashkent, Istanbul, Bishkek, and Saint Petersburg.
- Viral Reels Performance: One reel surpassed 12M views, with others consistently performing in the 5K–10K range.
- 99.6% of Views from Non-Followers, showing strong organic discovery across motorsport communities.
Pura Vida
- Lifestyle-Driven Content Strategy showcasing Miami culture, community, and brand energy.
- Engagement Increase: Measurable spike in likes, comments, and shares across social content.
- Consistent Instagram Growth driven by optimized Reels and Story content strategy
Head of Socials
Julie Ashley leads Social Media Management at Oso Video Productions, where she oversees brand presence, content strategy, and digital storytelling across multiple industries. With years of experience shaping brand identities online, she brings a refined eye for aesthetics and a deep understanding of how different audiences engage with content.
Julie approaches each brand uniquely, aligning visual language, tone, and storytelling with the culture surrounding it. Her work lives at the intersection of strategy and aesthetic, crafting content ecosystems that feel intentional, modern, and relevant while driving meaningful connection and growth.